Increase Your Influence With a Laugh

At the end of humor is the height of listening.  the other person always wants to hear what’s next.”  Jeffrey Gitomer. How many times have you actually listened to the flight instructions before takeoff from the flight attendant? Unless you are petrified of flying and feel that these instruction may indeed save your life, the […]

McBeath Financial Focus Videocast Series from KRISTA MCBEATH on Vimeo.

I love working and collaborating with other small business owners.  Recently, I had the pleasure to interview Krista McBeath of McBeath Financial Group. Krista is a friend of mine, but more importantly she is adding tremendous value to her clients through her services.

Krista is starting a brand new video series to add additional value to her audience and I was honored with the opportunity to interview her and allow her to share her story.

Krista serves her community in central Illinois and is also a great example of how to market your business through the power of video. Many leaders in financial service based businesses focus on only the technical services of the business, but Krista is a tremendous example of someone who is achieving great success by adding value in numerous ways to her clients.

It’s also fun to try new things and this was my first “official” interview.  You can also listen to the interview here.

What are the ways you are adding value to your clients through new and innovative ideas?

Check out the McBeath Financial Group website, and see why so many people in the Bloomington Normal community choose Krista McBeath for their financial planning, taxes and insurance needs!


The McBeath Financial Group team



Being able to communicate and connect increases your influence in every situation.

To achieve success it’s important to realize that it’s not always about talent, it’s not always about experience. The ability to communicate and connect with others is the #1 skill to help agents and agencies succeed. If you can communicate AND connect effectively, it gives you a decided edge in everything you want to accomplish. It’s a mindset.

In this presentation, I share these principles with insurance marketing legend George Nordhaus on his Monday Morning webinar. If you want to stand out and influence your prospects, clients, company partners, and team, you must learn how to truly connect.

Everyone Communicates, Few Connect 3-22-16 Webinar from BizzGrizz on Vimeo.

Only one thing stands between you and success. 

It isn’t experience.

It isn’t talent. 

World-renowned leadership expert John C. Maxwell says if you want to succeed, you must learn how to connect with people. And while it may seem like some folks are just born with it, the fact is anyone can learn how to make communication an opportunity for a powerful connection.

In this one-hour webinar, I discuss the five principles and five practices to develop the crucial skill of connecting.

Today’s consumers are busier than ever with an onslaught of media messages fighting for their attention. Meanwhile, they are more educated and more demanding than ever before!

How can you capture their attention, gain their trust and earn their loyalty?  How do you reach through the noise and stand out with clients before, during and after the sale? Join us and see!

Register for Free Now!

I had the privilege of being a featured guest with insurance industry legend, George Nordhaus on his weekly Monday Morning Webinar.

We discussed the power of social proof and how to use testimonials to earn more credibility and trust.

Social proof is becoming a must for any insurance looking to survive and thrive in the coming years.

Watch this video to learn real world examples of agencies who are using social proof effectively and ideas you can start implementing today!  

Get Your Free Report, “Three Steps to Testimonials That Sell For You!”

I wanted to share one of my all-time favorite TED talks from Simon Sinek.

This message will change the way you think about business for the better.  Most business owners, sales professionals, and entrepreneurs can figure our the what and how about the business, but often forget the why.   Yet, the why is the most powerful.

Simon Sinek has a simple but powerful model for inspirational leadership all starting with a golden circle and the question “Why?” His examples include Apple, Martin Luther King, and the Wright brothers … (Filmed at TEDxPugetSound.)


Question: What was your biggest takeaway from this video? You can leave a comment by clicking here.

Not only are there over 100 hours of amazing content on sales, attitude, networking, communication, business social media, and customer loyalty at GitomerVT, but there are fresh new power lessons delivered each week.

I have enjoyed each new power lesson, but the one described here is my favorite…….so far.

Watch the introduction on this week’s lesson and then go check out GitomerVT for yourself.

Here’s the best part.  You have 5 days to look over all the content for free.  Just enter my name or code 2036 when you register.  

Get Your 5 Day GitomerVT Pass


Four minutes of some of the best sales ideas submitted to Jeffrey Gitomer.

The best ideas usually come from those who are actually out there killing it in the sales arena.

Take four minutes to listen and be ready to take notes.  

These ideas are sales gold.

You could spend these four minutes checking your Facebook page, or you could get several ideas to go make money.

The choice is yours.

Want to experience the best online sales and personal development training on the planet?  What if you could try it out for FREE for five full days.  

You can.   Click the button and use my name as a referral.  Now go learn and get better. You’re welcome.

Get 5 Days of Free Online Sales Training



How many times have you actually listened to the flight instructions before takeoff from the flight attendant?

Unless you are petrified of flying and feel that these instruction may indeed save your life, the answer is probably close to zero.  Most airline travelers are reading a book, whispering to their neighbor, or staring out the window during the pre-flight instructions.  They are NOT engaged.

Watch this video.  Every passenger is listening and laughing.  How often do you see that on a flight?

Southwest Airlines is one of the few (maybe only) airlines that has recently been profitable.  Southwest Airline customers are loyal.  In fact, I have heard some people tell me that they wouldn’t fly on any other airline unless they had to.   That’s powerful stuff.


Well, there are many reasons, but humor is near the top of the list.

Southwest is actually a fun airline to fly.  Are they perfect?  Of course not, but they empower their employees to interact and engage their customers using their own personalities.  The employees actually have a fun with the customer and make them laugh.  How refreshing is that?

At the end of humor is the height of listening.  the other person always wants to hear what’s next.”  Jeffrey Gitomer.

Use Southwest Airlines as an example in your business.   You don’t have to tell jokes, but you need to make others smile and maybe even have a laugh.   Use the power of humor.

You may not only make a friend, but you may likely make a lifelong loyal customer.

Question: How have you used humor to build loyalty? You can leave a comment by clicking here.

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